All events 79° West offers innovative programming, interactive events, and office hours to support your business. Meet with professors, researchers, entrepreneurs, and expert practitioners and gain industry insights, develop new skills, and build your professional network. Fri, Mar 3, 12pm-1:30pm Marketing Plans: Defining Your Customers and Positions Do you know what your customers really want? Do you understand your competitors? Understanding the market includes both your customers and competitors—and it’s essential for starting a successful business. Join UNC-Chapel Hill’s Innovate Carolina…